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Ascend Mid-Year Update

As we enter the second half of 2012, here’s an update on the major initiatives we’re working on at Ascend. 1.  We’re winding down work on Ascend Version 2 We’re putting the finishing touches on Version 2.5.  It’s the last planned update for Version 2.  It will go to early release  on August 20th and Read More

Coming Soon: SMS messaging in Ascend

SMS (a.k.a. Text) messaging is very popular.  I know that’s not a big revelation for anyone.  When my 75 year old mom started texting me this past year, I knew we were reaching technology saturation.  Recent statistics bear this out as well: Some 83% of American adults own cell phones and three-quarters of them (73%) send and receive text Read More

The Re-Imagination of Nearly Everything

In the winter of 2004 I, along with other managers at Trek, read Re-imagine! by Tom Peters.  The premise of the book was that businesses need to constantly evaluate and re-invent themselves.  Peters emphasized how the web would dramatically change all businesses.  Not long after reading the book, Trek decided to get into the software business and Read More